THE ROLE OF TRANSLATION IN CROSS-CULTURAL COMMUNICATION
Keywords:
Keywords: cross-cultural communication, translation, three key differences.Abstract
Abstract: Translation is critical in allowing cross-cultural communication by overcoming language and cultural divides in an increasingly globalized society. This article examines how translation facilitates the interchange of ideas, beliefs, and information across languages and cultures, emphasizing its significance in diplomacy, commerce, education, and the media. It also looks at the issues that translators confront, such as expressing cultural subtleties, maintaining context, and preventing misunderstanding or loss of meaning. Furthermore, the study discusses the changing function of translation in the digital era, where technology helps to overcome language barriers but may also oversimplify complex cultural conceptions. This research underlines the importance of translation in encouraging intercultural discourse, tolerance, and cooperation in a globalized world by examining its influence on building mutual understanding across distinct cultures.
References
REFERENCES:
Baker, M. "Linguistic perspectives on translation", In: France, P. (ed.), The Oxford Guide to Literature in English Translation, Oxford University Press, Oxford, pp. 20-25. 2000
Kelly L. G. The True Interpreter: a History of Translation Theory and Practice in the West. New York, St. Martin's Press. 1979
Lawrence V.The Scandals of Translation: Towards an Ethics of Difference. London: Routledge. 1998.
Newmark P. A Textbook of Translation. New York: Prentice Hall.1988, p. 94.
Hervey S., Higgins I.Thinking Translation. London: Routledge. 2002.
Hymes D. (ed). Language in Culture and Society. A Reader in Linguistics and Anthropology. New York: Harper & Row. 2000.